Create custom QR codes in seconds — choose your colours, add a centre logo, and track how many times your code has been scanned. Free to use, no sign-up required for standard QR codes.
How to Create a QR Code
- Enter your URL or text — paste the link or type the content you want your QR code to encode.
- Choose your type — select Standard QR for a straightforward code, or Tracked QR to monitor scan activity over time.
- Customise the design — adjust the QR colour, background colour, and optionally add a centre logo to match your brand.
- Preview your code — see a live preview update as you make changes.
- Download or copy — save your QR code as SVG or PNG, or copy the URL directly.
Standard QR vs Tracked QR — What Is the Difference?
Nesdzo’s QR Code Generator offers two types of QR codes to suit different needs.
| Standard QR | Tracked QR | |
|---|---|---|
| Scan count tracking | ✗ No | ✓ Yes |
| Custom design | ✓ Yes | ✓ Yes |
| Centre logo | ✓ Yes | ✓ Yes |
| Sign-up required | ✗ No | ✓ Email verification |
| Best for | Personal use, one-off sharing | Marketing, campaigns, business |
A Standard QR code is ideal for personal use or any situation where tracking is not needed — just enter your URL, customise the design, and download. A Tracked QR code records every scan, giving you data on how your code is performing over time.
Why Use a Custom QR Code?
A plain black-and-white QR code works — but a branded, customised one works better. Studies consistently show that QR codes with custom colours and a recognisable logo get scanned more often than generic ones, because they look intentional and trustworthy rather than generic.
Matching your QR code to your brand colours also reinforces brand recognition at every touchpoint — whether that is a flyer, a business card, a product label, or a presentation slide.
What Can a QR Code Link To?
- A website URL or landing page
- A contact page or digital business card
- A Google Maps location
- A social media profile
- An app store download link
- A payment link
- A Wi-Fi network
- Any plain text or message
Where to Use Your QR Code
- Business cards — give recipients instant access to your website or contact details with a single scan
- Printed flyers and posters — bridge the gap between print and digital, and track engagement with a Tracked QR code
- Product packaging — link to setup guides, warranty registration, or loyalty programmes
- Restaurant menus — offer a contactless digital menu that can be updated without reprinting
- Events and conferences — use for check-in, session access, or speaker information
- Email signatures — give readers a one-tap route to your website or booking page
Frequently Asked Questions
Is this QR code generator free? Yes. Creating a Standard QR code is completely free with no sign-up required. Tracked QR codes require a free email verification to activate scan tracking.
Can I customise the colour of my QR code? Yes. You can choose any QR colour and background colour, and optionally add a centre logo. Always ensure sufficient contrast between the code and its background for reliable scanning.
What is a Tracked QR code? A Tracked QR code records every scan, showing you how many times your code has been scanned and when. This is useful for measuring the performance of marketing campaigns and print materials.
Do QR codes expire? Standard QR codes do not expire as long as the destination URL remains active. Always check that your link is live before distributing your code at scale.
What file formats can I download my QR code in? Nesdzo’s QR Code Generator lets you download your code as SVG or PNG. SVG is recommended for print as it scales to any size without loss of quality. PNG is ideal for digital use.
What size should my QR code be for print? At least 2 cm × 2 cm for materials viewed up close, such as business cards or leaflets. For signage or posters viewed from a distance, scale proportionally — the further away someone will be when scanning, the larger the code needs to be.
Can I add a logo to the centre of my QR code? Yes. The QR Code Generator includes a centre logo option — upload your logo image and it will be embedded in the centre of the code. QR codes are designed with built-in error correction, so a centre logo does not affect scannability when kept to a reasonable size.
Does a tracked QR code look different from a standard one? No. A Tracked QR code is visually identical to a Standard one. The tracking happens in the background and is invisible to the person scanning.